What is the primary method of online communication today? Surely, it’s social media, right? Everyone and his and her granny has a Facebook account. The number of Instagram users is skyrocketing. Twitter remains as popular as ever. LinkedIn connects more and more professionals around the globe every year. Actually, the primary method is instant messaging apps and services, such as WhatsApp, Messenger, WeChat, and Viber. In fact, this has been the case for some time – in terms of global usage, messaging apps surpassed social networks during 2015.

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